SOCIAL MEDIA CHURCH PODCAST One of the fun podcasts to listen to is the Social Media Church Podcast. I was fortunate enough to be guest number 1 and 100 back when DJ Chuang launched the podcast. Since then Jay Kranda and Nils Smith have taken over the mic in the interview booth. THIS WEEK’S EPISODE […]
Free Mock-Up Generator
Sometimes you want to up your game with your presentation. Especially if you have a website or blog. Mock-ups are a great way to do just that. But I can be technical, or you have to pay for the templates – -and find someone who knows Photoshop, etc. HOW TO CREATE ONE RIGHT NOW Here’s […]
Leaders are Readers: UNIQUE by Phil Cooke
Are you continuing to better yourself? Are you learning and growing or stuck in your growth? One of the best ways to have continuous improvement and growth is to pick-up a book and sit down (turn off your phone and other digital gadgets!) and just read. Soak it up. Ponder. Read. Today, in this brief […]
Your Press Release Is Broken, Here’s How To Fix It
Press releases can be a very powerful tool in any communications toolbox. But can nonprofits and churches use them successfully in today’s world? THE RED HERRING I’ve had many people comment to me personally, that the media’s default position against the Church and anything Jesus related makes it impossible for them to get any meaningful […]
5 Simple Ways To Repurpose Your Content For Increased Exposure
Content creation and publishing is the name of the game. In today’s world, you need to invest in producing high-quality content that is radically valuable to your prospect audience. One of the reasons people for an out on the content marketing hamster wheel is because they quit on a piece of content after they produce […]
TED Framework for PR: E is for EVENTS, but also for. . .ECLIPSE
In my T.E.D. Framework for Good PR, the E stands for EVENTS. Whenever you are able to frame your news / program / organization in terms of a time-bound event, you have the opportunity to message in a way that’s not available with other items without this element. If you haven’t heard about it to […]
Facebook Ad Objectives: Which One is Right for Your Church
Facebook Ad Objectives is one of the most critical things you need to get right when running ads on Facebook. If you have ever clicked on the “Create Ads” feature in Facebook, then you know… It can be quite the rabbit hole. An ever changing, often confusing journey, that can suck your time and ad […]
37 Ways to Use Instagram for Church
Is your church on Instagram, yet? Having trouble thinking about how to use Instagram for church? If you haven’t started using Instagram for church, then, I’m telling you, you’re missing a lot. With an astounding 700 million users per month, it remains to be one of the best avenues for telling the world about your church […]
10 Online Tools For Making Amazing Social Media Visual Content
Many teams don’t have Photoshop, in design, illustrator, or many of the high-priced graphic tools available on the market for creating content for social media. Moreover, they don’t have anyone on staff or a volunteer that knows how to use these graphics programs. I’ve mentioned Canva and other social media graphics tools that you can use […]
The Call to Action Your Website Is Missing And Why
BIG MISTAKE One of the biggest misunderstandings or marketing on the web is what to do once they arrive in your website. So many people still have the “let’s build it and they will come” mentality. And stop right there. One of the biggest fatal mistakes is when you haven’t given a second of thought […]