Clear communication is a game-changer, especially for pastors, nonprofit leaders, and ministry staff. Whether you’re leading a congregation, managing a nonprofit, or running church communications, you know how important it is to connect with your audience. That’s where Donald Miller’s Building a StoryBrand comes in. Now, he’s back with an updated and expanded version—Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen—launching January 7, 2025.
This book has a whole new level of clarity and practical tools, designed for leaders who want to cut through the noise and engage their communities with confidence.
Why This Matters for Ministry and Nonprofits
If you’ve ever struggled to explain your mission or wondered why people aren’t engaging with your programs, the StoryBrand framework can help. It’s a step-by-step approach to crafting a message that’s easy to understand and impossible to ignore.
For churches, nonprofits, and ministries, this isn’t just about marketing—it’s about fulfilling your mission. Imagine having messaging that:
- Inspires your congregation to get involved.
- Motivates donors to give generously.
- Clearly communicates the heart of your programs and events.
Building a StoryBrand 2.0 equips you to do all that and more.
What’s New in StoryBrand 2.0?
The updated edition includes the original StoryBrand framework with some exciting additions. One of the biggest new features is StoryBrand AI, a tool designed to make expert-level messaging easy for everyone. You can use it to create clear and effective content in minutes, whether you’re writing a fundraising email, creating social media posts, or crafting your next big campaign.
Donald Miller also dives deeper into the seven elements of storytelling, offering new insights and practical examples that are perfect for today’s fast-paced world.
As Miller puts it, “Organizations with a meaningful mission deserve tools that amplify their impact. This book is designed to make that easier.”
Who Will Benefit?
This book is for anyone trying to communicate a message that matters, but it’s especially helpful for:
- Pastors and Ministry Leaders: Clarify your church’s vision and inspire action.
- Nonprofit CEOs and Executives: Simplify complex missions into language that excites donors and volunteers.
- Church Communications Teams: Strengthen emails, social posts, and website messaging.
- Outreach and Program Directors: Connect more effectively with your community.
Having written hundreds of StoryBrand BrandScripts myself as a Certified StoryBrand Marketing Coach since 2019, I’ve seen this framework work wonders for churches and nonprofits of all sizes. I use it in most of the work we do with nonprofit ministries at Big Click Syndicate This new edition only makes it easier for leaders to put these tools into action.
Pre-Order Details
Building a StoryBrand 2.0 will be available in hardcover, ebook, and audiobook formats (narrated by Donald Miller) starting January 7, 2025. You can pre-order your copy today at Amazon.com.
About Donald Miller
Who wrote StoryBrand? Donald Miller is a bestselling author, marketing expert, and the CEO of StoryBrand and Business Made Simple. He’s helped organizations worldwide, from TOMS Shoes to Fortune 1000 companies, to nonprofit organizations, clarify their messaging and connect with their audiences. He lives in Nashville, Tennessee, with his wife, Elizabeth, and their daughter, Emmeline.
If you’re ready to communicate your mission in a way that inspires action, Building a StoryBrand 2.0 is a resource you don’t want to miss. Mark your calendar for January 7 and get ready to make your message even more impactful.
