Tag: marketing funnel

#ARTofEngagement Work

Why Your Ministry’s Lead Magnets Aren’t Working: The 7 Most Common Mistakes

For nonprofit CEOs and ministry leaders, effectively capturing and nurturing leads is critical to advancing your mission and expanding your reach. Without new audiences to exposure your organization to, your growth trajectory will be capped severely. In the digital communications world, we use lead magnets to attract new prospects into a permission-based marketing communications relationship. […]

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